At least two of my favorite bloggers - Seth Godin and Steve Clayton - talked about this - the usage of Facebook by Silvers. Some of the comments were focused on the fact that it is hilarious - I think (like Steve) this is a great opportunity for marketeers and a significant challenge and burden to economies in Asia.
A demographic shift is set to happen in Asia - if it has not already happened.
Dr. Yuwa Hendrick-Wong, an economist who works with MasterCard International, has written a book (available on Amazon.Com and is highly recommended as an additional serious read for the holidays) about this phenomenon - citing the possibilities and challenges this shifting demographic trend are creating.,
I believe this is an opportunity - and a challenge.
And whilst at first glance, hilarious and funny - I think the issue deserves a second look.
Should digital companies start looking into these services? Well, not right now perhaps - but 20somethings become 30somethings and 40somethings become 50somethings. Those who are now populating Facebook will eventually be seniors.
So the question is, "What are we doing about it?"