This ought to be basic reading material for everyone involved in the development of marketing communications and business plans: from CMOs to brand managers to marketing directors to research directors and web-planners.
« the leap from information and facts to insight | Main | late-bloomers and prodigies »
12 October 2008
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Sites that interest me
- Economist.com
And if I really need to be stimulated... it's the Economist - both online and on-press. - Businessweek
Still one of the must-reads for me every week - Eskimon's Blog on Social Media and Strategic Planning
- Jon W. Chin on Social Media and Digital Analytics
- The Comprehensive R Archive Network
I am a believer in making data analytics more accessible to the masses. R is a significant alternative to SPSS, SAS, and other stat software that cost an arm and a leg. - Occam's Razor by Avinash Kaushik on Web Analytics
- Web Strategy by Jeremiah Owyang of Altimeter
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