To Be The Best, Study The Best

I often get asked for advice by students and young people in the industry who are curious about breaking into strategy/planning. One of the things I nearly always say to them is to study great ideas and learn what makes them great. Over the past few weeks, I've come across two interviews which touch upon this thought.

The first, and furthest back, was a segment on ESPN with LaDainian Tomlinson. The interview centered on his admiration and respect for Vince Lombardi. In explaining his interest in Lombardi, Tomlinson said:

Immediately this statement struck me for both its truth and simplicity. To be the best at something, you have to work at it. Part of that work includes studying what has made others great in this same area.

via paulisakson.typepad.com